January 2014

What to look forward to for Android Apps World: North America

With Apps World North America just over two weeks away on February 5-6, there’s plenty of content to look forward to for anyone in the apps ecosystem, from developers, to OEMs and industry professionals alike.

After our coverage of AppsWorld Europe last year, its time for  the North Americans to have a go.   And the timing couldn’t be better…. Eight in ten of the world’s Android phones will be running Android – it’s no surprise therefore the Droid World track remains one of the most important and popular areas of the Apps World event.  Here are four industry leaders you don’t want to miss in San Francisco:

Developer: Building Faster Android NDK Apps with IPP primitives

As part of our series of posts helping developers to produce better Android  apps, we now move onto the final in the series, using  extremely powerful IPP Primitives to optimize your app. Intel developer Zone

What are IPP Primitives?

Intel® Integrated Performance Primitives (Intel® IPP) provides highly optimized building block functions for image processing, signal processing, vector math and small matrix computation. Several Intel IPP domains contain the hand-tuned functions for Intel® Atom™ processor by taking advantage of Intel® Streaming SIMD Extensions (Intel® SSE) instructions.

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